{"id":498,"date":"2020-02-27T07:00:09","date_gmt":"2020-02-27T07:00:09","guid":{"rendered":"https:\/\/wiza.co\/blog\/?p=498"},"modified":"2020-02-27T07:00:09","modified_gmt":"2020-02-27T07:00:09","slug":"cold-email-tips-from-hans-dekker","status":"publish","type":"post","link":"https:\/\/wiza.co\/blog\/cold-email-tips-from-hans-dekker\/","title":{"rendered":"30-Second Cold Email Tips From a Growth Hacker"},"content":{"rendered":"\n<p>Are you looking to send better cold email campaigns, warm more leads and book more sales?<br><\/p>\n\n\n\n<p>Over the past few weeks, I\u2019ve been posting more 30-second cold email tips to our Cold Email Mastermind group on LinkedIn (want to join? Shoot me a message!). They seemed to resonate, so I\u2019m sharing them here too.&nbsp;<br><\/p>\n\n\n\n<div class=\"wp-block-button aligncenter\"><a class=\"wp-block-button__link\" href=\"https:\/\/wiza.co\/auth\/signup\">send better cold emails with wiza<\/a><\/div>\n\n\n\n<p><em>As always, I\u2019m very interested in hearing what works for you or what doesn\u2019t, so please make sure to drop me a line and I\u2019ll get back to you.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"How to Send Hyper-Personalized Cold Emails at Scale\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ASBhS_sIqKQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption>Want even more cold email tips? Check out my video on YouTube. <\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Cold Email Tip #1: Learn how some of the best companies are doing sales<\/h2>\n\n\n\n<p>Writing a <a href=\"https:\/\/wiza.co\/blog\/introducing-wiza-connect\/\">killer cold email<\/a> is hard.<br><\/p>\n\n\n\n<p>Do you ever find yourself wondering how the biggest companies out there are making it work for them?<br><\/p>\n\n\n\n<p>Because they are.<br><\/p>\n\n\n\n<p>You don\u2019t have to wonder. You can just go ahead and have a look.<br><\/p>\n\n\n\n<p>The team at <a href=\"http:\/\/goodsalesemails.com\/\">Good Sales Emails<\/a> have put together some of the best cold emails sent by some of the biggest and most successful companies. They\u2019re free for you to take a look at and adapt.&nbsp;<br><\/p>\n\n\n\n<p>Let these cold email templates serve as inspiration for your next campaign or a fix in finding that killer closing sentence you&#8217;ve been struggling to write.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Cold Email Tip #2: Know your numbers<\/h2>\n\n\n\n<p>Do you know the exact number of characters for the inbox preview space for each email client?<br><\/p>\n\n\n\n<p>Earlier we talked about <a href=\"https:\/\/wiza.co\/blog\/3-cold-email-quick-wins-to-jumpstart-2020\/\">the importance of putting extra thought into your opening line<\/a>.<br><\/p>\n\n\n\n<p>Not just because you need to capture people&#8217;s attention when they open your email, but to even get your email opened in the first place.<br><\/p>\n\n\n\n<p>Here are the character limits for the most common email clients:<br><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Apple Mail: 140 characters<\/li><li>Gmail: 110 characters<\/li><li>AOL: 75 characters<\/li><li>Outlook: 55 characters<\/li><\/ul>\n\n\n\n<p>Have you checked your previews lately?&nbsp;<br><\/p>\n\n\n\n<p>Ask yourself: do they evoke curiosity? Or do they give you away as a sales person?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Cold Email Tip #3: Warm up your cold outreach<\/h2>\n\n\n\n<p>Are you dealing with low open rates for your cold emails?<br><\/p>\n\n\n\n<p>Chances are you&#8217;ve started off wrong on the wrong foot.<br><\/p>\n\n\n\n<p>Before you start sending <a href=\"https:\/\/wiza.co\/blog\/how-to-send-cold-email-at-scale\/\">cold emails at scale<\/a>, you need to make sure your email is warmed up. Otherwise you&#8217;ll end up on a blacklist very quickly, which is a deep hole to climb out of.<br><\/p>\n\n\n\n<p>So before you start sending new campaigns from a fresh IP, make sure you&#8217;ve set up the technical details how they should be set up and get some activity going. Subscribing to newsletters and interacting with colleagues are two ways to start.<br><\/p>\n\n\n\n<p>Then you&#8217;re ready to <em>slowly<\/em> start sending out emails. Start at a pace of 20 emails per day and slowly ramp it up over the space of a few months.<br><\/p>\n\n\n\n<p><em>Which tip did you find most useful? Let us know how we can help you put it into practice!<\/em><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Over the past few weeks, I\u2019ve been posting more 30-second cold email tips to our Cold Email Mastermind group on LinkedIn (want to join? Shoot me a message!). They seemed to resonate, so I\u2019m sharing them here too.<\/p>\n","protected":false},"author":3,"featured_media":501,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-498","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sales"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>30-Second Cold Email Tips From a Growth Hacker - Wiza Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wiza.co\/blog\/cold-email-tips-from-hans-dekker\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"30-Second Cold Email Tips From a Growth Hacker - Wiza Blog\" \/>\n<meta property=\"og:description\" content=\"Over the past few weeks, I\u2019ve been posting more 30-second cold email tips to our Cold Email Mastermind group on LinkedIn (want to join? 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